C. Total Social Media Risk Management Package: $6700 plus GST
This is a total risk management solution, and helps businesses not only with the implementation of a social media, but a thorough understanding of the risks to their business that social media presents and support in the event of a crisis.
*Please note this package is only offered to companies with 100 employees or less. For larger companies, a tailored quoted is required.
Who is it for? For businesses with 50-150 Employees who regard Social Media as a major component of their business and their brand is highly visible online.
What do you get? A completely customised Social Media Policy to suit your individual company, industry and employees. The policy is fully tailored to your business and brand by Employment Law specialists BlandsLaw. The management package also includes the option of in-house training for key people within your organisation who are trained on all areas of your Social Media Policy or training for all company employees, usually done on a departmental basis to cover specific risk management issues that may be faced.
What do you do if something goes wrong?
Disciplinary action is easier to justify when you have a clear policy that forbids this type of conduct, instead of disciplining an employee for conduct they didn’t realise was prohibited.
Currently most companies will have a Public Relations strategy in place. What about the legal implications? MySocialPolicy and BalndsLaw can provide 24×7 access to legal assistance if your company encounters a social media crisis. The Total Social Media Risk Managemt Package offers advice on the legal implications of your social media strategy decisions. If you are trying to decide on which strategy to implement we can assist you by offering you legal advice specific to that decision.
Employees don’t realise they owe you a duty of loyalty when they’re off the clock. The lines between public and private, and personal and professional are blurred in online social networks. One small tweet or post to Facebook may be totally detrimental to your brand and not even have your name on it. How does that work?
Smart companies like ‘Apple’ tackle this issue by explaining that once staff identify themselves as an Apple employee or are known to be one, they are then connected to their co-workers, leaders and even Apple’s customers. Therefore, all staff of Apple must ensure that content associated with the employee is consistent with Apple policies.
Employers need guidelines, too. If you are vetting candidates on Facebook, how far do you go? Are you only looking at what is publicly available, or are you asking applicants and employees for passwords or URLs to their private Facebook page? If you are investigating current employees on the Internet, do you believe you have the authority to look at their private websites? Must you get their permission?
By holding staff accountable to their online actions you in turn as an employer need to adjhere to guidelines so your staff know the overall limits and they too feel protected.
In such a volatile and public arena to conduct business and mange brands, you want to know someone has ‘got your back’! With the Total Social Media Risk Management Package, you are rest assured the specialists at BlandsLaw will be there when the tweet hits the fan.
Total Social Media Risk Management Package: $6700 plus GST